Core Vision

MyDime Systems Private Limited’s vision is to facilitate and nurture digital engagement, to create happier customers and better businesses. We dream of a time where all businesses, regardless of size, are actively engaged in their customer’s decision journey.

The Company

In August 2013, Johnson Mannil and Srinath KV founded MyDime Systems Private Limited.

With 18 years of experience in building and implementing software solutions for the wholesale banking domain, in addition to his people skills, Johnson brings to the company his expertise in seamless product go-lives, spanning Requirements Analysis, Coding, Product Management, Services, Solution Consulting and Marketing.

In his 20+ years of experience, Srinath has worked with major clients like Airtel, Mercedes, and Cypress Semi Conductors. He has vast experience in Vendor Management and has managed the services of large IT companies like Infosys, for his employer. He is an excellent client engagement leader and people manager.

The Product

Our focus is to create a cloud-based, subscription driven Digital Marketing Ecosystem, UpMarket, to allow businesses across the globe to directly engage with their customer base, understand them better, receive and act upon pertinent analytics and thus drive business growth through continual engagement.

The engagement between businesses and their customers (B2C), businesses and other businesses (B2B) or customers and their businesses (C2B) is invitation based. Around this customized digital engagement, UpMarket allows and supports Orders, Payments and Shipping digitally via a mobile app and a corresponding responsive business website. The business will receive detailed engagement analytics, allowing them to act upon helping their customers through their decision making journey.